For this project, I had complete creative freedom. From the poster to the reel to what I chose for color and look, it was all up to me. Collage-style posters inspired me, but for the scope of this project I looked to keep it simple, limiting the amount of texture and effects I would use over the images.

I also looked to keep the "“Holiday” aspect of the design open-ended. I used Christmas-style colors but avoided things like Christmas lights, trees, or snowmen due to the time of year as well as the farm’s customer base who come from all different backgrounds.